Specificity Leads to Generosity
Specificity ignites generosity. If you can help your donors visualize your solution, they can envision how they can help.
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sarimcconnell
- May 25, 2023
- 1 min
Make it Easy to Give
Grow you nonprofit fundraising revenue by making it easy to give.
60
sarimcconnell
- Apr 25, 2023
- 1 min
Call A Donor, Please
Calling your donor to thank them -- even if it goes to voicemail -- is not a waste of time. It is the best way to let your donor know...
50
sarimcconnell
- Mar 10, 2023
- 1 min
Donor Engagement. Get a Date First.
You can't ask potential donors for support if they don't even know you exist. You also can't expect much if they don't get your mission...
150
sarimcconnell
- Jan 27, 2023
- 1 min
Matching: Free Money for Nonprofits
Company matching programs set aside roughly $10 billion for employees to allocate to their favorite charities. An estimated $4-7 billion...
60
sarimcconnell
- Dec 16, 2022
- 1 min
Holiday Card Dos and Don'ts
DO: KQED nailed their holiday card this year. Inexpensive, no glitter or foil, just a heartfelt message to me, the donor, for being a...
130
sarimcconnell
- Dec 16, 2022
- 1 min
The Joy of Giving
Grateful for all my clients today but especially so for Community Chest of Port Washington who organizes a 5-mile Thanksgiving Day Run....
70
sarimcconnell
- Aug 26, 2022
- 1 min
Earn Your Donor's Trust in a Snap!
Want to earn the trust of donors in a snap? It's honestly the heart of successful fundraising, so your answer should be "Yes!"...
100
sarimcconnell
- May 5, 2022
- 2 min
Nonprofit Client Digs Dirt, Strikes Gold
Well-run nonprofits are led by the most resourceful, creative, and optimistic people I've ever encountered in my career. They dream to...
240
sarimcconnell
- Apr 18, 2022
- 2 min
Optimizing 3 Ingredients of a Major Gift
Donors are willing to give a major gift when they: Understand your work Believe in your mission Trust the leadership and financial...
120
sarimcconnell
- Feb 14, 2022
- 2 min
Community-Based Nonprofits have a Fundraising Superpower
If you are a community-based nonprofit, you have a fundraising superpower that you may not realize you have. Relationships are at the...
630
sarimcconnell
- Feb 14, 2022
- 1 min
Why Good Friends Make Good Fundraisers
Think about how often you’ve asked a friend for a restaurant recommendation and then trusted their pick without even looking up a review....
240
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