Donor Segmentation: Your Nonprofit Fundraising Results Depend on It.
You have donors who know you and your nonprofit really well. And you have those who hardly know you at all. So why would you send the...
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sarimcconnell
- Jan 27, 2023
- 1 min
Matching: Free Money for Nonprofits
Company matching programs set aside roughly $10 billion for employees to allocate to their favorite charities. An estimated $4-7 billion...
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sarimcconnell
- Feb 8, 2022
- 1 min
3 Words that Solidify a Donor for Life
Last week, I received a membership card from a nonprofit I’ve been supporting over the years. It said “Member Since 9/5/2001”. I’d been...
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