Matching: Free Money for Nonprofits
Company matching programs set aside roughly $10 billion for employees to allocate to their favorite charities. An estimated $4-7 billion...
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sarimcconnell
- Dec 16, 2022
- 1 min
Holiday Card Dos and Don'ts
DO: KQED nailed their holiday card this year. Inexpensive, no glitter or foil, just a heartfelt message to me, the donor, for being a...
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sarimcconnell
- Feb 14, 2022
- 2 min
Community-Based Nonprofits have a Fundraising Superpower
If you are a community-based nonprofit, you have a fundraising superpower that you may not realize you have. Relationships are at the...
410
sarimcconnell
- Jan 20, 2022
- 1 min
Hooking a Donor in 37 Words or Less
Good donor stewardship takes a personal touch. It stabilizes your donor revenue and is the best and dare I say only way to motivate a...
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sarimcconnell
- Sep 21, 2021
- 3 min
10 Things Your Board Can Do to Ignite Generosity...Without ‘Asking’
It’s not uncommon for a nonprofit board to include members who don’t feel comfortable asking for money. I get it. Donor solicitation is a...
970
sarimcconnell
- Jun 21, 2021
- 1 min
The Secret to Fundraising Growth? Be a Good Host.
Assume that acquiring a new donor is at least five times more expensive than retaining an existing one, as many for-profit studies have...
430
sarimcconnell
- Jun 1, 2021
- 1 min
How to Generate Donor Loyalty
We've all heard the phrase "Actions speak louder than words." And that's because our behaviors signal the values and beliefs that are...
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