Specificity ignites generosity. If you can help your donors visualize your solution, they can envision how they can help.

You have donors who know you and your nonprofit really well. And you have those who hardly know you at all. So why would you send the...

Grow you nonprofit fundraising revenue by making it easy to give.

Invest in big reusable name tags at your #nonprofit event this year because cultivating a donor relationship begins with knowing their...

A Heifer International donor can easily visualize their donation at work: to buy a cow or buy a goat for a family in need. Would you be...

Donation tax receipts are THE prime location to demonstrate #nonprofit impact. (Tell your donors what you’re doing with their donation.)...

Calling your donor to thank them -- even if it goes to voicemail -- is not a waste of time. It is the best way to let your donor know...

Think about the precious hours and funds that go into your direct mail campaign. Think about the handwritten notes scribbled inside from...

DO: KQED nailed their holiday card this year. Inexpensive, no glitter or foil, just a heartfelt message to me, the donor, for being a...

Donors are willing to give a major gift when they: Understand your work Believe in your mission Trust the leadership and financial...

QR codes are finally having their moment, because like Zoom, everyone now knows how this technology works. Nonprofits can use QR codes to...

Last week, I received a membership card from a nonprofit I’ve been supporting over the years. It said “Member Since 9/5/2001”. I’d been...

When you connect a donor to your mission, you can make fundraising magic. Donor engagement can feel hard in the Covid age, which is why I...

Good donor stewardship takes a personal touch. It stabilizes your donor revenue and is the best and dare I say only way to motivate a...

Nonprofits are competing for eyeballs just like every for-profit company out there. Look at your inbox on #GivingTuesday and you know...